Friday, January 25, 2008

What does a Record Label A&R do?

The record label A&R position is probably one of the most hectic jobs in the music business. A&R stands for Artists & Repertoire. The main function of a record label A&R is to help their artists creatively while helping the record company financially by signing hit acts and developing them. They are usually music industry professionals that are hired to oversee the entire recording process which includes finding the right songs for their artist, working with the right music producers, finding the right recording studio, etc. A major record label or Independent Label A&R must stay on top of current music industry trends in order to create acts that will do well for the record labels that employs them. Even if a record company A&R really likes a band they still may not be able to sign them. Usually it is the head record label A&R that makes the final decisions. The reason why being an A&R can be extremely stressful is because with every act that you sign your job is on the line. Since there is a high rate of failure in the music industry A&R people try to sign artists that are already somewhat established. If an A&R does not prove to the record label that they can generate hit acts they will be let go from the company.

Most A&R people were producers, promoters or artists themselves. Basically record label A&R people are hired to present a trustworthy face to artists and musicians. Usually record company A&R people are in their thirties because they are old enough to know what they are doing & young enough to know what the new trend is. If you get signed you better believe that it is just the beginning, there are still a lot of things that could go wrong. Someone at the record label may drop the ball or your record label A&R person may have to deal with flaky or unhappy music producers that aren’t really into the project and are too busy to put their heart in it. You’re A&R must also fight for you to get the attention of the record labels publicity, sales and promotion departments. It definitely takes a lot of work on an A&R person’s part to get a recording artist from signing to being added to radio play lists and having a video on MTV. The recording process for a record label A&R is very intense because they must make sure that there are enough radio friendly songs on the release. If the A&R feels like there are not enough quality songs he / she will have the artist write and record more.


Most A&R people were producers, promoters or artists themselves. Basically record label A&R people are hired to present a trustworthy face to artists and musicians. Usually record company A&R people are in their thirties because they are old enough to know what they are doing & young enough to know what the new trend is. If you get signed you better believe that it is just the beginning, there are still a lot of things that could go wrong. Someone at the record label may drop the ball or your record label A&R person may have to deal with flaky or unhappy music producers that aren’t really into the project and are too busy to put their heart in it. You’re A&R must also fight for you to get the attention of the record labels publicity, sales and promotion departments. It definitely takes a lot of work on an A&R person’s part to get a recording artist from signing to being added to radio play lists and having a video on MTV. The recording process for a record label A&R is very intense because they must make sure that there are enough radio friendly songs on the release. If the A&R feels like there are not enough quality songs he / she will have the artist write and record more.

2 comments:

Anonymous said...

Hmmm..you posted the last paragraph twice, but its still very informative.

Anonymous said...

SOUNDS STRESSFUL,HARD WORK..

When the passion of music is real

When the passion of music is real